Wisesight

Wisesight influencer portfolio

Effectively simplified vast amounts of social media data, delivering valuable insights to users
Role

UI design

Tools

Figma

Timeline

Year 2021

Wisesight’s Influencer Portfolio offers free tools to evaluate and enhance your social media presence. With easy-to-understand reports, you can gain insights into your followers, engagement, and popular posts to improve your social media strategy.

Challenges

  1. There was a large amount of social media data from various platforms that needed to be displayed in a user-friendly way.
  2. The design had to incorporate the functionality to export the reports as PDF files, allowing users to easily save and share their insights.
  3. We have the constraint of limited developer resources, requiring the design to be mindful of the available man-hours for implementation.

Design Approach

  • Our goal is to provide a positive user experience and valuable insights to social media users. We also aim for consistency in design between the website and the PDF reports.
  • To work within the limited availability of developers, we decided to use a function that creates PDFs from the web page itself. This way, we can efficiently utilize the available resources.
  • The website design focuses on being responsive and easy to read, ensuring that the data is presented clearly. We organize similar data together and include tooltips to explain their meaning, making it easier for users to understand.

Sitemap

Final Design

Landing page
Choose social account
Influencer profile